Integrated Brand Solutions

We provide “end-to-end” solutions for plant-based brands across Canada that we personally believe in.

With persistence, experience, strong buyer relationships and a solid team, we have pioneered countless brands to elevate their sales, with listings in major retailers and multiple channels across Canada.

The Lloyd-James Group offers a holistic approach to maximizing a brand’s chance of success in a highly crowded and competitive industry through market insight, brand representation and strategic investment.

Distributors & Retailers We Work With

Grocery Insights

Brand Representation

Financial Investment

Grocery Insights

We understand current market conditions, leading to strategic and actionable decisions that drive profitability.

The information that you will acquire in the Grocery Insights Program is not found online, in boot camps or incubators. It is designed for domestic and foreign food & beverage brands that are looking

  • Understand if their product or idea is commercially viable
  • Expanding into larger retailers
  • Break into the Canadian market

In just three weeks, gain immersive and industry-specific information to educate you and your team about the current Canadian market and the requirements associated with the “real cost” of doing business with distributors and retailers.

Upon completion of the Grocery Insights Program, you will acquire a clear roadmap to assess and strategize the most profitable distribution channels for your brand, while increasing your chances of success to save you both time and money.

Canadian Market & Retailer Insight.

Visibility around cost inputs you may not have planned for.

Understand “real cost” of selling products to Canadian distributors and retailers.

Competitor Pricing Analysis.

SKU Profit & Loss Breakdown.

Go to Market Opportunities.

Road-map to launch or expand your brand in the Canadian market.

Brand Representation

We are a national sales and trade-marketing team that helps brands navigate the path to launch and successfully sell products into the stores of major Canadian retailers. From our detailed on boarding process, bilingual packaging and product regulations review, to crafting a launch strategy that will ensure placement in national distributors, to presenting your product to large retailers and managing your business once on store shelves, our trusted team of specialists will ensure your profitable growth in the Canadian market. 

We take on a limited number of brands to focus on specific channels of distribution that are right for you while providing your business with the focus, hustle and attention it deserves. 

Lloyd-James Group builds thriving relationships with major retailers across Canada to help clients get their products on store shelves, into baskets and through the till repeatedly. 

Through persistence, experience, strong buyer relationships and a solid team, we take brands to new heights, with listings in major retailers and multiple channels across Canada.

Canadian Sku Regulatory Compliance.

Detailed Brand Onboarding Process.

Go-to-Market Planning & Development.

Distributor Management.

Key Account Sell in.

Trade Marketing Management.


Consumer & Trade Show Activation.


Get the financial support you need to create demand for your product through relationships with empathetic investors that understand the food space.

Paying for raw materials, investing in people, processes and retail trade programs puts pressure on your cash flow and often requires significant funding. Our “home office” investment team offers select brands both debt and equity financing along with strategic advice.  

As fellow food entrepreneurs, we are actively engaged in the business of selling and marketing plant-based food and beverages, and therefore understand the people, processes and capital needed for your brand to scale up. 

Unlike other food accelerators or Venture Capital funds, we don’t force cross-promoted marketing services on your brand, seek majority control of your business, or aggressively structure deals to transfer our risk onto you. 

We invest in brands we believe in for the long haul, so we can both be on the same page with customers, products and desire to succeed.

Seed Round

Series A Funding

Cash Flow Management

Growth Strategy

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Paula Garcia

As Sales Support Coordinator, Paula draws from her experience in the CPG space to provide vendor brands with the comfort that all onboarding, listings and new product information forms will be done right- the first time.

Paula is a vital link between the Lloyd- James Marketing and Sales Divisions,  and coupled with her attention to detail along with her “can do” attitude ensures that Lloyd- James is able to quickly capitalize on all new listing opportunities for their manufactures and distributors.

Jordan Rogers

Passionate, gritty and persistence are actions that Jordan lives on a daily basis. With over 12 years in the food business, working for large CPG companies and Distributors, Jordan understands how to effectively act on the sales cycle ensuring placement, repeat orders, and targeted ROI for his clients.

Bronwyn Wilson

Since 2014, Bronwyn Wilson has been a valuable member of the Lloyd-James team. Having taken on many roles in the company, Bronwyn demonstrates a work ethic, hustle and proactive attitude in helping clients products gain exposure in the marketplace.

As the Demo Coordinator, Bronwyn manages a large team of brand ambassadors and effectively communicates to demo teams and clients ensuring that each trade/consumer show and product demonstrations are executed efficiently, maximising client ROI.